{"id":26821,"date":"2026-05-11T11:22:40","date_gmt":"2026-05-11T09:22:40","guid":{"rendered":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/?p=26821"},"modified":"2026-05-11T11:22:40","modified_gmt":"2026-05-11T09:22:40","slug":"partenariat-ecouter-voir-et-bts-communication-premiere-annee-b-creation-dun-catalogue-professionnel","status":"publish","type":"post","link":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/actualite\/bts-communication\/partenariat-ecouter-voir-et-bts-communication-premiere-annee-b-creation-dun-catalogue-professionnel\/","title":{"rendered":"Partenariat Ecouter Voir et BTS Communication (premi\u00e8re ann\u00e9e B) Cr\u00e9ation d\u2019un catalogue professionnel"},"content":{"rendered":"\n<p>Mme Fagot, repr\u00e9sentante d\u2019Alv\u2019heol, annonce le lancement d\u2019une op\u00e9ration locale destin\u00e9e \u00e0 promouvoir l\u2019offre optique de quatre magasins Ecouter Voir. Face \u00e0 un march\u00e9 en forte<br>croissance &#8211; pr\u00e8s de 7 Fran\u00e7ais sur 10 portent des lunettes &#8211; la mutuelle poursuit son engagement pour une offre responsable, accessible et techniquement innovante.<\/p>\n\n\n\n<p><br>Le projet comprend la cr\u00e9ation, pour une zone de chalandise de 50000 foyers, d\u2019un catalogue professionnel de 8 pages pr\u00e9sentant une s\u00e9lection de montures (RayBan, Guess,<br>Lacoste, Maje, etc.), des verres de derni\u00e8re g\u00e9n\u00e9ration et des innovations produit dont la solution d\u2019impression 3D permettant la fourniture de pi\u00e8ces de rechange en moins de 30<br>minutes.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Les \u00e9tudiants de BTS Communication lui ont fourni 5 propositions de catalogue de 8 pages pour toute la famille, en respectant la r\u00e9glementation en vigueur et la charte graphique<br>d\u2019Alv\u2019H\u00e9ol.<\/p>\n\n\n\n<p><br>La libert\u00e9 de conception laiss\u00e9e par Mme Fagot leur a permis d\u2019exprimer pleinement leur cr\u00e9ativit\u00e9.<\/p>\n\n\n\n<p><br>Esp\u00e9rons que leur travail suscitera l\u2019envie chez les clients de d\u00e9couvrir la large gamme de lunettes et services de l\u2019enseigne\u00a0!<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-content\/uploads\/sites\/7\/2026\/05\/20260429_120246-1024x768.jpg\" alt=\"\" class=\"wp-image-26822\" srcset=\"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-content\/uploads\/sites\/7\/2026\/05\/20260429_120246-1024x768.jpg 1024w, https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-content\/uploads\/sites\/7\/2026\/05\/20260429_120246-300x225.jpg 300w, https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-content\/uploads\/sites\/7\/2026\/05\/20260429_120246-768x576.jpg 768w, https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-content\/uploads\/sites\/7\/2026\/05\/20260429_120246-1536x1152.jpg 1536w, https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-content\/uploads\/sites\/7\/2026\/05\/20260429_120246-2048x1536.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Mme Fagot, repr\u00e9sentante d\u2019Alv\u2019heol, annonce le lancement d\u2019une op\u00e9ration locale destin\u00e9e \u00e0 promouvoir l\u2019offre optique de quatre magasins Ecouter Voir. Face \u00e0 un march\u00e9 en fortecroissance &#8211; pr\u00e8s de 7 Fran\u00e7ais sur 10 portent des lunettes &#8211; la mutuelle poursuit son engagement pour une offre responsable, accessible et techniquement innovante. Le projet comprend la cr\u00e9ation, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":26822,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,10],"tags":[],"class_list":["post-26821","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bts-communication","category-actualites-sup-javouhey"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-json\/wp\/v2\/posts\/26821","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-json\/wp\/v2\/comments?post=26821"}],"version-history":[{"count":1,"href":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-json\/wp\/v2\/posts\/26821\/revisions"}],"predecessor-version":[{"id":26823,"href":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-json\/wp\/v2\/posts\/26821\/revisions\/26823"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-json\/wp\/v2\/media\/26822"}],"wp:attachment":[{"href":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-json\/wp\/v2\/media?parent=26821"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-json\/wp\/v2\/categories?post=26821"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.javouhey-brest.fr\/sup-javouhey\/wp-json\/wp\/v2\/tags?post=26821"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}