A student having completed a BTS (Higher national Certificate) specialized in communication is able to devise and implement communication operations and activities in marketing, commercial or relationship operations and events management in the context of commercial, institutional, social or public campaigns.
The students are likely to be involved in the creation of forms and contents for intern and extern communication as part of the strategy set by the Organization management.
The student ‘s main activity consists in designing communication solutions meeting the expectations of diverse audiences. This involves the implementation and follow-up of communication projects, the advertiser and the contractors relationship management and the setting up of a permanent watch. The Communication BTS graduate may coordinate, plan, budget and control the various communication tasks.